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the ultimate guide to digital marketing
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the ultimate beginner's guide to digital marketing**includes free digital bonuses! digital marketing toolkit, seo guide, worksheets and more!**learn why quickstart guides are loved by over 1 million readers around the worldthe future of business growth is digital. are you prepared?everything you need to know about digital marketing in a comprehensive, easy-to-understand guidedigital marketers tap into an unprecedented ability to discover and reach motivated customers at scale. now more than ever digital marketing strategies are the key for emerging brands, new and veteran entrepreneurs, and businesses of all sizes to convert customers in digital spaces.with the availability of cost-effective advertising, content marketing, social media marketing, email marketing and more, there has never been a better time to connect with your customers and grow your business.in digital marketing quickstart guide, author and veteran marketer benjamin sweeney distills a decade’s worth of marketing experience into a crash course that covers everything from marketing fundamentals to sophisticated digital strategies.written by a digital marketing expert with over 10 years of experienceinfused with marketing wisdom that is as invaluable on day one as on day one thousand, digital marketing quickstart guide equips readers with the skills and strategies they need to reach customers and grow their businesses.it doesn’t matter if you have never run a facebook ad before or are a successful entrepreneur who just can’t make your digital marketing efforts click—anyone can become a savvy digital marketer by using the tools and tactics presented in this book!digital marketing quickstart guide is perfect for: - entrepreneurs who want to take control of their digital marketing and grow their business - freelancers and members of the gig economy looking to diversify their service offerings - business and marketing students who need a digital marketing edge - influencers, artists, creators, and anyone who needs to sell or connect with more people in digital spaces!digital marketing quickstart guide explains:- how to use digital marketing channels to connect with more people and win more customers- how to nail down exactly who your customer is and how to create a marketing strategy that reaches those people where they spend time online- how to boost your search rankings and get your business seen by the millions of people using search engines every day- how to use social media marketing to increase engagement and round out an effective marketing strategywith digital marketing quickstart guide, you'll easily understand these crucial concepts: - modern marketing fundamentals – how timeless marketing basics can be repurposed for digital spaces - building your own digital marketing toolkit – exactly how digital marketing tools work and how to use them - digital marketing in action – how to organize and implement campaigns that reach and convert at scale - digital strategy design – how to structure your digital marketing strategy to save money and get results - digital marketing core concepts – using social, email, cost-effective advertising, mastering seo, and more!**lifetime access to free bonus resources**digital marketing quickstart guide comes with lifetime access to free digital resources you can access from inside the book including:- complete seo guide & checklists- copywriting success blueprint- digital marketing toolkit and more!
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zusammenfassung: this book argues that digital marketing should benefit from emerging technologies to result in sustainable competitive values for businesses in both the digital and physical worlds. it not only explores digital marketing fundamentals, analysis, strategy, practices, and implementation but also explains the applications and relationships of marketing technologies (martechs) with digital marketing; as well as offers several real cases of practicing marketing technologies. it carefully describes how modern businesses offer their value propositions both digitally and physically applying emerging technologies specifically marketing technologies (martechs) and how consumers are using these new technologies particularly artificial intelligence (chatgpt/ openai). it investigates why consumers are so intrigued and interested in digital relationships, interaction, and shopping experiences. it critically examines and argues that digital marketing has become popular among businesses as they are attempting to serve their customers better by taking advantage of using digital marketing technologies (marketchs)
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digital marketing is a means of promoting and selling products and services through the internet, mobile devices, social media, search engines, display advertising, and other channels.
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digital marketing uses the internet and digital channels to promote products or brands and to develop relationships or experiences. learn more in our primer.
digital marketing promotes your brand via online channels. explore the different types of digital marketing, why it’s important, and real-life examples.
online shopping has become increasingly popular due to its availability and ease. as a result, it is important for companies that sell high-end products to maintain the same marketing success as companies selling more affordable brands in order keep up with the market. digital marketing strategies for fashion and luxury brands is an essential reference source for the latest scholarly research on the need for a variety of technologies and new techniques in which companies and brand managers can promote higher-end products. featuring coverage on a broad range of topics and perspectives such as brand communication, mobile commerce, and multichannel retailing, this publication is ideally designed for managers, academicians, and researchers seeking current material on effectively promoting more expensive merchandise using technology.